WELCOME TO

Latest from Groove

Explore By Section

  • Portrait of a person that is a music artist, seated in a creative space with a leopard-print headscarf and oversized glasses, surrounded by music posters and prints on a collage wall. The image has a nostalgic, low-fi, Y2K aesthetic.

    Spotlight

    Curated profiles celebrating artists across music and creative culture.

    READ

  • Home Sessions

    Stripped-back performances and conversations in intimate spaces.

    WATCH
  • Silhouetted figures on a film or music video set, lit with blue and purple lights. The scene captures a behind-the-scenes moment of production in a creative studio environment.

    Music & Culture

    Features and perspectives on music, and the culture that surrounds it.

    DIVE IN

ABOUT US

Groove Magazine is a music and culture magazine spotlighting the next generation of artists and creatives.

Based in London, we share stories from around the world that explore music and push the boundaries of creativity and artistic expression.

Through editorial features, live sessions, in-depth interviews and digital campaigns, we create spaces for emerging voices to be heard, supported, and celebrated.

Groove is powered by a team of writers, curators, creatives, and music industry professionals who care deeply about storytelling, community, and the future of music.

Exploitative contracts have shaped the way people view the music industry for decades, but are they as inevitable as they seem? We spoke with entertainment lawyers and industry pros to unpack the myths, realities, and ways artists can protect themsel
ARTIST SPOTLIGHT: ASA MARTINSON & THE OUTLET Asa Martinson (@asamartinson_) is the visionary behind the London-based collective blending R&B, Afrobeat, and jazz into something bold, vibrant, and genre-defying. With a fresh sonic perspective
London collective Melting Lights (@meltinglightslondon) is redefining rave culture. Founded by Jamie, Giulia, Charlie, and Alice, the team merges club nights with climate action by partnering with sustainable venues, designing set pieces from reclaim
VERA SACRA’s (@vera.sacra) new sacred spring EP is a haunting mix of electronica, cello loops, and whispered confessions. We spoke with her about finding identity, recording in silence, and navigating the push-and-pull of artistry in 2025. Re
Nyah Grace (@nyahgraceee) live at Eddie’s House (@eddieshouseuk @lowerthirdsoho) 🪩 Read more at www.groovemagazine.co Words/ photography by @elektrakald . . . #groovemagazine #emergingartist #creativecommunity #musicmedia #ukmusicscene #i
Some of our favourite moments we captured at Eddie’s House (@eddieshouseuk) at The Lower Third (@lowerthirdsoho). An unforgettable night of emerging talent and connection 🪩 Photography by @elektrakald Please tag anyone we’ve missed do
Why Music Videos Don’t Matter Like They Used To (and Why That’s Okay) Read more at www.groovemagazine.co Words by @carlosjijon . . . #musicmedia #journalism #magazine #viral #song #michaeljackson #thriller #musicvideo #sabrinacarpente
Inside JACOTÉNE’s (@jacotene) Invite-Only London Show 🪩 Read more at www.groovemagazine.co Words by @elektrakald Photography by @sandratitus_8 . . . #groovemagazine #emergingartist #creativecommunity #musicmedia #ukmusicscene #indi
“YOU GOTTA VOTE FOR HUDA” 🖋️ Our thoughts on how fan edits, memes, and misheard lyrics are reshaping music virality. Words by @elektrakald #musicmedia #journalism #magazine #viral #tiktok #song #huda #loveisland #wehugnow #emerging #

Psst… we’re even cooler on IG ;)

want backstage access?